Sales Manager

Job Overview

• Manages the development of a strategic account plan for the demand generators in the market.
• Manages the property’s reactive and proactive sales efforts.
• Provides customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
• Reviews the Strategic Alignment Review (STAR) report, competitive shopping reports and uses other resources to maintain an awareness of the hotel’s market position.
• Researches competitor’s sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
• Attends sales strategy meetings to provide input on weekly and overall sales strategy.
• Suggests innovative marketing ideas and develops deployment strategies to continue to grow market share.
• Evaluates and supports participation and account deployment with Area Sales and Group Sales within the Sales Office.
• Serves as the sales contact for the General Manager, property leadership team, Group Sales and Area Sales leaders.
• Serves as the sales contact for customers; serves as the customer advocate.
• Serves as hotel authority on sales processes and sales contracts.
• Participates in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
• Identifies public relations opportunities and coordinates activities to augment the overall marketing communication strategy.
• Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
• Implements a seamless turnover from sales to operations and back to sales while consistently delivering high level of service.
• Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders.
• Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s’ sales objectives.
• Performs other duties, as assigned, to meet business needs.
• Maintains the RFP Process for the brand, building business cases and responding to bids
• Maintains knowledge of market, competition and customers by attending networking events, developing and maintaining good relationships with the local community leaders and organizations.

• Excellent communication and customer service skills.
• Must be an effective problem solver.
• Good understanding of hotel operations, how each department interfaces with the others and how that impacts or influences the Sales Department.
• Great organizational skills.
• Proven ability to exceed performance targets, while maintaining costs.
• Strong time management skills, possess organizational skills, and goal-oriented
• Must enjoy working with other departments within the hotel to provide quality service to customers and to cultivate positive relationships.
• Must possess excellent communication skills, both written and verbal and a polished presence
• The ability to maintain a positive attitude and high level of energy and enthusiasm